* What’s the best aspect of your role?

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I do something I believe in and am interested in! As CEO and one of two founding partners I have a lot of freedom. If a project comes up that I want to do I can just say yes. That ability has led to some of our most interesting and rewarding projects.

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The whole reason we started WolfPeak was to do good and be able to do the projects we believe in.  We would rather be hiking in the bush or surfing but we need to work so it is important to us that our working lives leave a positive legacy for the planet and our society. 

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* Now some Yin with that Yang – what’s the hardest aspect of your role?

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A lot of the aspects of running a business can be pretty draining and the commercial realities of growing a profitable, ethical enterprise are ever present. Finding the right people is also a challenge as we have a very high expectation of our team and the quality of work that they can deliver. I think one of the tricks to dealing with these pressures is to remember that not everything is going to fun but you can find fun in everything.

 

To me that is really saying that work is not always going to be amazing and lots of it is hard graft but if you keep an open mind and get stuck in you often find some joy and interest in even the most mundane of tasks!

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* How do you continue to grow and develop as a leader?

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Life experience is probably the most effective teacher for me, you try things, some work, some don’t. You talk to people and learn from them and their experiences. But for that approach to work you also need to underpin it with a desire to keep doing better, to keep trying new things and to probably never be completely satisfied!

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* What’s the best advice you’ve ever received and why?

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“Who is paying, who wins and who loses”. In the environmental space particularly, but across all areas, I think it is always important to look a little deeper and understand the drivers. So often in our space something initially looks great and seems like a positive step forward but on deeper examination it is not.

 

In some ways I feel parts of the ESG movement is a good example of this. The principles are a good idea, but it gets hijacked by organisations that see it as a chance to make money. They drive the agenda and make it complex and laden with jargon which in turn drives the need for their services. This leads to huge amounts of expenditure and a lot of busyness and fees but I really question the environmental benefit of a lot of it.

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If any business is going to spend money on making change to have an environmental benefit then they really need to understand why that is the right change for the business and how it is going to benefit the environment and the business in a meaningful way. The environment and how it functions has not changed, just our jargon and the frameworks we use have changed.

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* My ideal holiday or way to unwind is…..? 

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Going surfing and travelling around with my wife and kids or maybe a surf trip with some mates in some hard to get to place with not many people and a nice dose of risk and a side helping of adrenaline.

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* Time for the shameless plug – why should a business engage WolfPeak?

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We know what we are talking about, we work hard, we are really nice people and we are here to help.

It’s a pretty simple plug but I don’t think there is really any substitute for technical knowledge and experience and being nice to people and helping them get things done.

 

If we can make a positive contribution to the environment and our society along the way even better! I could rattle on about all the great services we provide but it is probably easier and more interesting to get it from our website – it has lots of nice pictures as well!!

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Thanks Tim, we love having you in our community! Tim can be contacted at tstubbs@wolfpeak.com.au and you can check out WolfPeak and their awesome website at wolfpeak.com.au